January 06, 2011
LaserMax and Sokol Associates Announce New Partnership to Support Nationwide Sales
Rochester, N.Y. – LaserMax announced today a new partnership with Sokol
Associates to provide national sales support for dealers and distributors.
Sokol Associate’s employees include an active field staff to manage the LaserMax brand locally, plus
over 100 field associates outside of the 17-state Midwest territory to support accounts across the
country. Sokol Associates will represent LaserMax at the local store level, with specialized sporting
goods staff from Sokol Associates visiting stores on a regular basis.
“This new partnership provides the training and sales support we recognize our dealers and distributors
want,” says Eric Haase, Vice President of Sales and Marketing at LaserMax, “and will ultimately provide
us with important feedback to continue providing the highest quality personal protection products that
our customers expect from LaserMax.”
In addition to the national sales support from Sokol Associates, LaserMax will continue to support
product sales, customer service and warranty support through their Rochester, New York facility.
LaserMax is a leading innovator and manufacturer of high quality laser sight systems.
For more than 20 years, the company has provided laser products for military, law enforcement
agencies and commercial markets worldwide. LaserMax additionally delivers the most advanced laser
products and optical systems for semiconductor, aerospace, biomedical applications, and
telecommunications. LaserMax is a WBENC-certified and ISO 9001:2008 small business. All products are
designed and manufactured in a state-of-the-art facility in Rochester, New York, USA. For more
information visit us www.LaserMax.com or call 800.527.3703.