January 8, 2020 | View as webpage
Dear Leader,

In a recent PoliceOne poll, 62% of respondents indicated they believe that the public perception of police officers in the last year has worsened and 32% of respondents think public perception of police will be one of the biggest issues in 2020.

In this month's P1 Leaders eNewsletter, we explore some of the ways law enforcement agencies can improve public perception. We look at the role of campus police in influencing a generation of students who grew up with significant exposure to negative media coverage of police officers, how PR firms can help manage the reputation of police departments and five critical occasions every police leader can use to improve community relationships.

In addition, we continue our coverage of the police recruitment crisis detailing the recruitment obstacles rural agencies must overcome and how agencies can use results-driven recruiting to hire more cops. As a police leader, what is the biggest recruitment challenge you face in 2020? Email editor@policeone.com.

The PoliceOne Team
5 critical occasions for agencies to connect with the community
By Sgt. Christopher Littrell
Every day we have the opportunity to transform public perception through our consistent, professional service
Improving long-term public perception through campus policing
By Jim Gilbride
Campus cops have an unprecedented opportunity to impact students’ perception of the broader law enforcement community
Public relations in law enforcement: Is the PIO obsolete?
By Dan Grossi
With police-public relations more complicated than ever, a highly trained public relations department can help manage an agency’s image
Is Graffiti Costing Your City an Arm and a Leg?
How a California town reduced youth vandalism and recaptured costs using a tracking system that uncovers hidden messages and patterns of behavior that lead to identification and prosecution.
Read how
Reduce Crime and Connect Communities with Data Analytics (eBook)
Download this free guide to learn how agencies are using data analytics and gaining insight to inform their own crime analysis and strategic decisions.
Get the eBook
Overcoming obstacles to rural recruiting
By Kathleen Dias
You’re not competing with Piggly Wiggly or Burger King for applicants – you’re competing with every LE agency within reasonable commuting distance
How results-driven recruiting will help your agency hire cops
By Sgt. Matt Cobb
The first thing police departments should do in 2020 is start using data to measure the success of recruitment initiatives
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