New Zealand police release ‘world’s most entertaining recruitment video’
The video has garnered more than four million views
By PoliceOne Staff
AUCKLAND, New Zealand — A three-minute clip that New Zealand police are calling the “world’s most entertaining police recruitment video” has gone viral.
The Sydney Morning-Herald reports that the footage showcases the many different facets of police work while offering comedic relief by the likes of the police force’s pipe band and a cat in uniform. The video, which has garnered more than four million views, is an effort to recruit more applicants in the area.
Police Commissioner Mike Bush said that the video is targeted toward 18 to 24-year-olds, women and people from different ethnicities and backgrounds.
The campaign will run in movie theaters, on television and on outdoor posters.
NZ Police’s most entertaining recruitment video, yet!
Freeze! NZ Police’s most entertaining recruitment video, yet! Take the first step and visit www.newcops.co.nz #NEWCOPSPosted by NZ Police Recruitment on Saturday, November 25, 2017